So, just in the past year or two they’ve finally released switches from new molds (“MX2A”) that are quite well regarded, but not special enough to make up for what must be very high operating costs. Unlike GMK, they squandered an early lead in the enthusiast space and never got it back. They just took much, much too long to relaize that the viable markets for mech boards are gamers and people with varying degrees of enthusiasm for the hardware itself, not just an aging cohort of office workers who refuse to put up with membranes.
So, just in the past year or two they’ve finally released switches from new molds (“MX2A”) that are quite well regarded, but not special enough to make up for what must be very high operating costs. Unlike GMK, they squandered an early lead in the enthusiast space and never got it back. They just took much, much too long to relaize that the viable markets for mech boards are gamers and people with varying degrees of enthusiasm for the hardware itself, not just an aging cohort of office workers who refuse to put up with membranes.